National Fur and Leather Garment Industry Joint Conference and China Leather Association Fur Professional Committee, Leather Garment Professional Committee and Fur Economic Animal Breeding Professional Committee 2024 Annual Meeting held in Changli
June 21, to “cultivate the new quality of productivity to stimulate the industry’s new momentum” as the theme of the national fur and leather apparel industry joint meeting and China leather association fur professional committee, leather clothing professional committee and fur economic animal breeding professional committee 2024 annual meeting in changli held successfully. The meeting was hosted by China leather association, changli jia peng trade group co., China leather association fur professional committee, China leather association leather clothing professional committee, China leather association fur economic animal breeding professional committee to undertake, beijing quick hand technology co.
China leather association fur, leather clothing, fur economic animal breeding special committee chairman (president), vice chairman (vice president), etc., all over the country fur enterprises, leather clothing enterprises, economic animal breeding enterprises, feed and vaccine processing enterprises, fur chemical enterprises, industrial base government departments, local business associations, scientific research institutes, design units, standards testing and other units and the media on behalf of more than 150 people attended this Meeting. China leather association secretary-general zhang yan, changli county people’s government governor liqing, changli county fur industry association president, changli jia peng trade group limited company general manager jiang peng and Beijing fast hand technology limited company women’s pro industry operation director zhou jia attended the meeting and made a speech. China leather association vice president, zhejiang province leather industry association executive director li weijuan, China leather association vice president, liaoning weidaier apparel limited company chairman ai yingli presided over the morning and afternoon meeting respectively.
Zhang Yan said in his speech, at present, the world is in a hundred years of unprecedented changes, China leather industry in the face of challenges and opportunities, showing the spirit of dare to innovate, good at innovation. This meeting focuses on “cultivate new quality productivity stimulate industry new dynamic energy”, aims to promote the leather industry high quality sustainable development, the new quality productivity from theory into practice, leading the industrial transformation and upgrading. She pointed out that, in the face of the industry’s structural problems and development pressure, stimulate the industry’s new kinetic energy, promote the industry high-end, intelligent, green, integration of transformation, become the industry development urgent task, enterprises need to rely on scientific and technological innovation, to achieve the power of change and kinetic energy conversion, to build the industry new engine, shaping the industry’s new model, and constantly consolidate and enhance the industry’s new competitive advantage.
Li Qing speech warmly welcomed the leaders and guests to attend the General Assembly, he said, the fur industry is the leading characteristic industry of Changli, is committed to creating a full range of industry in North China, excellent service fur theme complex, and strive to form a super ten billion industry cluster. This meeting brings together industry elites, and jointly help the development of the industry. It is hoped that through this meeting, participants will pay attention to, support and invest in Changli. Changli is looking forward to working with you to promote the continuous growth of the fur industry.
Innovative development to cultivate new quality productivity
Focusing on the theme of the conference, Secretary General Zhang Yan, Professor Xiao Wenling of Academy of Arts and Design of Tsinghua University, and three operation experts of Racer Women’s Clothing (Liu Min, Li Bing’er and Xiang Qiong) delivered speeches from new exhibition, new trends and new channels respectively.
Zhang Yan in the speech, in order to let the international brand, international buyers, international designers and Chinese enterprises in-depth communication and cooperation, but also in order to the Chinese brand to provide more, more direct domestic and foreign trade negotiation, fashion information and brand promotion opportunities, China leather association decided since 2025 September 3-5 onwards, every year and China international leather exhibition at the same time with the same place, full launch Moda China International shoes, bags and apparel fashion exhibition and Moda China international shoes, bags and apparel fashion day activities. Fashion exhibition to “brand barometer, fashion vane” as the theme, will be committed to creating a convergence of high-end brands in the industry; professional quality assurance threshold; focus on taste, presenting the industry’s cultural charms; to lead the industry’s popular fashion trends; highlight the brand strength and image; for the brand looking for partners to build a bridge, highly media and social It is an authoritative exhibition that attracts the attention of the media and the society.
Professor Xiao Wenling took “fashion system and cultural reproduction of national costumes” as the theme, expounded the laws, problems and suggestions of fashion design, fashion system and fashion dissemination, and introduced the 2025 and 2026 autumn and winter clothing trends in four aspects, namely, sustainable concepts, new trends, trendy colours and key items. He suggested that it is necessary to build an innovation system, create a research-based and innovative industry, and realise the industrial transformation and upgrading from “from form to form” to “from text to form”; it is necessary to clarify the content of reproduction, symbolise the object of communication, and achieve the goal of “regionality” from “regionality” to “regionality”. To clarify the content of reproduction, symbolise the object of dissemination, from “regional” to “global” dissemination, build a global dress culture discourse system, and make it locally based and globally disseminated.
Combined with the detailed data of the e-commerce, Liu Min made an in-depth analysis of consumers’ clothing consumption habits, and discussed the incremental opportunities of the women’s clothing industry from the four dimensions of new crowds, new fields, new categories and new styles. Li Bing’er introduced in detail the fast e-commerce business model, and combined with the merchant cases to share the effective operation methods, providing the industry with valuable live e-commerce reference experience. Xiang Qiong focused on how apparel merchants can build private domain traffic, and the services and support policies provided by Racer.
E-commerce platform has become an important force to promote the transformation and upgrading of various industries. In order to help the industry to quickly cultivate new quality productivity, at the meeting, China leather association and Beijing fast technology co., ltd signed a strategic cooperation agreement, the two sides will be in the brand building, promote the quality of excellent, industrial cooperation and other fields to carry out a series of cooperation, and promote the industry to a higher level, a broader area to move forward.
At the meeting, also held a “science and technology courtyard” award ceremony. Jilin Agricultural University and Changli Jiapeng Trade Group to carry out cooperation, the two sides will work together to promote more scientific and technological achievements in the fur industry in Changli, the fur industry in Changli injected into the development of a stronger new impetus for the development of the industry, but also for industrial prosperity, rural revitalization to contribute to the strength of enterprises and institutions.
Data guidelines to stimulate the industry’s new momentum
Fur, leather market in recent years has experienced rapid changes, especially in the green environmental protection concept of increasingly deep background, the future of the fur, leather market is full of many uncertainties. In order to enhance the industry on the current industrial development status quo understanding and master, China leather association deputy secretary general HuangYanJie, international fur association China CEO WangJing, China leather association fur professional committee director WangDingHua and leather clothing professional committee director GuoTingTing from a professional point of view, respectively, on the current industrial development of the key data for detailed analysis and report.
Huang Yanjie on China’s fur economic animal breeding industry, fur industry and leather clothing industry in 2023, the operation of the situation was analysed in depth, and discussed with everyone his outlook on the future development of the industry. He said, after 5 years of inventory digestion period, the industry began to step into the recovery cycle, the medium and long term to the good trend is obvious; but by the global economy is weak and other aspects of the impact of the short-term industry market consumption will be lower than expected. Finally, he stressed that the development of new quality productivity is the fundamental way out for the industry to achieve sustainable development, and the industry should use the thinking of the new era to transform and improve its own level to create more advanced productivity.
Wang Jing analysed the European and American fur and breeding industry market. According to the data of 2023, among the four major fur exporting countries in Europe, the export value of Turkey, Italy and Spain all showed a year-on-year downward trend, down by 5.57%, 4.52% and 2.14%, respectively, and the only one is Greece, which increased by 8.41% year-on-year. With Europe’s increasingly tight restrictions on upstream farming, the competitiveness of EU fur exports and fur garments is expected to decline somewhat. Unlike Europe, the U.S. fur market has shown some momentum of recovery, and fur is getting more and more attention and favour in the market. It is worth mentioning that Russia’s fur market for the first time in five years to achieve growth, sales growth of 6% -8%. In addition, Wang Jing also shared the new changes and trends in the European and American markets.
Wang Dianhua made a Fur Garment Sales Analysis Report for the First Quarter of 2023 and 2024. From January to December 2023, the sales volume of women’s fur garments on 14 platforms, including Taobao, Tmall, Jingdong, and Shutterbug, was 12,584,800 pieces, a year-on-year decrease of 19.91%; and the sales volume was 10,845 million yuan, a year-on-year decrease of 15.54%; The average price of the transaction was 861.79 yuan, an increase of 5.46 per cent year-on-year; the median price was 909.47 yuan, an increase of 7.01 per cent year-on-year.
Guo Tingting made an Online Leather Clothing Sales Analysis Report for the First Quarter of 2023 and 2024. From January to December 2023, the retail volume of women’s leather clothing on 14 platforms, including Taobao, Tmall, Jingdong, and Shutterbug, was 12,786,700 pieces, an increase of 78.63% year-on-year; retail sales amounted to 3,826,000,000 yuan, an increase of 48.33% year-on-year; and the average price of the transaction was 299.25 yuan, a year-on-year decrease of 16.96%; the average price of a single product was 552.74 yuan, a year-on-year decrease of 10.36%.
During the meeting, China leather association also organised a summit forum with the theme of “new direction, new kinetic energy, new opportunity”. Around the theme, zhejiang zhonghui fur limited company chairman hu jianzhong, changli jia peng trade group limited company chairman jiang yujiang, weifang far east breeding limited company general manager feng min, yuyao city create abundant fur products limited company general manager he yunfeng and zhejiang black wing clothing limited company general manager dry pingqin respectively shared their views and suggestions. Wang Dianhua presided over the forum.
Standing in the new stage of development, China’s fur and leather industry is actively benchmarking the international cutting-edge technology level, embracing the development trend of automation, information technology, digitalisation and intelligence, reshaping and enhancing its competitiveness with the innovative thinking of the new era, and accelerating the cultivation and development of new quality productivity. This meeting for the fur and leather industry to build a platform for communication and dialogue, to promote the industry high-quality innovation and development has injected a strong impetus. The representatives of the conference have said that this meeting not only broaden the horizons, but also stimulate the innovative thinking, so that they benefit greatly, the future development of the industry is full of confidence and expectations.
